The Magazine for spa and wellness in Mexico, the Caribbean and Latin America

Expert Panel: How can we use dynamic pricing to maximize profits? with Cheryl Sott

How can we use dynamic pricing to maximize profits?   By Raúl Díaz Spa Manager St. Somewhere Spa Margaritaville Island Reserve Cap Cana Dominican Republic www.karismahotels.com           By Cheryl Sott VP Asset Management Trilogy Spa Holdings www.tsh-spa.com         If capacity is constraining your spa, the best time to […]

Expert Panel: Q&A with Cheryl Sott

We currently live in a reality where customers are more and better informed about the different ingredients and beauty products. Looking at this overview, what is the projection and vision that spa leaders should have in the search for organic, vegan treatments? Is it considered only a passing trend or is it here to stay?

Expert Panel: Q&A with Cheryl Sott

K Chung Headshot

The spa is located in the Dominican Republic. Our spa team’s primary language is Spanish and our guest’s primary language is English. As it pertains to retail sales, how can I bridge that language barrier into making home care recommendations to our guests? Our guests want expert therapists to personalize their experience but communication is necessary for this to occur.

Karina Chung, Spa and Wellness Manager
Amanera, Dominican Republic

Subscribe to receive the
latest news and information from

Spa & Wellness MexiCaribe