Thirty members and partners of the Wellness Tourism Association gathered May 29th and 30th for our Second Annual Meeting.
With the theme ‘Leading Wellness Tourism into the Next Decade’, the two-day program was held at Canyon Ranch, Tucson; before and after the sessions, attendees had access to the legendary resort’s full panoply of activities.
The program included various presentations, open sessions and round table discussions, with attendees encouraged to participate and have their individual voices heard. Topics included trends and new developments, travel advisors and suppliers collaborating, the corporate market, value proposition and how to reach those driving demand.
During the event, we also announced the launch of the WTA Annual Award to be presented once each year during the WTA Annual Meeting to honor an individual, company or organization that has successfully launched and implemented a wellness project or initiative in keeping with the association’s stated mission ‘to shape and support sustainable wellness tourism for the global good.’ The first WTAAA will be presented at the 2020 event.
In the words of one participant: “I had just joined the WTA as a member and attended the event a few weeks later. I’m grateful I jumped in with both feet! The event provided a perfect blend of networking, education, and fun. I met inspiring, like-minded people and gained valuable tools for expanding my wellness retreats. The connections I made have extended beyond the event and I’m excited to be collaborating with different WTA members”~ Devon Combs, CEO, Founder of Beyond the Arena.
The event wrapped up with a farewell dinner hosted by Visit Tucson.
A non-profit incorporated in the State of Colorado, the WTA now has 80 plus members and partners from 14 countries.
By Anne Dimon, Co-Founder & President of the Wellness Tourism Association